I should be finding out this week which tickets I "won" in the Vancouver 2010 Olympic ticket lottery. Of course, you don't actually "win" the tickets. What you win is the right to
buy the tickets (typically for hundreds of dollars each). Since more people requested tickets than there are tickets available, the lottery decides who gets them. I wonder who will be the lucky ones chosen to max out their Visas this December? Did I mention that you can't return the tickets if you can't afford them? Did I also mention that VANOC won't allow you to
resell the tickets on websites like Craig's List and eBay?
By the way, did you hear that Mukmuk the Marmot has been
promoted from a
virtual sidekick mascot to a
real sidekick mascot? As such, Mukmuk is now entitled to all the rights and privileges that come with membership in the exclusive 2010 mascot club. For example, he can now be sold in
various forms by the 2010 online store, The Bay and other official retailers. That means you should be able to buy these fine Mukmuk products just in time for Christmas: plush toys, t-shirts, toques, pins, collector cards, hockey pucks, lanyards, mouse pads, luggage tags (no, I'm not making this sh*t up!), spoons, coasters, keychains, coins, fridge magnets, calendar bookmarks, umbrellas, story books and tote bags.
How did this promotion happen? Perhaps VANOC, as an expression of their benevolent wisdom, finally gave in to
pleas from the public (yeah, VANOC
always does that...).
Or perhaps the marketers at VANOC came to the astute realization that they could turn Mukmuk into another 2010 cash cow. Are you drinking this koolaid?
Don't get me wrong. I like Mukmuk. He's a WAY better mascot than those Hello Kitty knock-offs known as Miga, Sumi and Quatchi, who were the target of a scathing
rant on this blog last year. At least Mukmuk is a
real animal from the West Coast of Canada. Those other creatures are the figment of someone's deranged imagination.
No, I don't have a problem with Mukmuk (you go boy!). It's the timing of this announcement that irks me. Why didn't VANOC do this last year when Canadians expressed
overwhelming disapproval of the original three mascots? I guess they needed time to do some more market research on the idea...
Oh well, maybe this is actually blessing. Perhaps the revenue from the sale of Mukmuk can be used to offset the recent 2010
cost overruns.
I must admit that I have been an Olympic fanatic since I was a small boy and I will be attending some events in 2010. However, as a Canadian taxpayer, I am becoming increasingly disgusted with the hype being spewed by VANOC. I'm sure Mukmuk would not approve (but I wouldn't put it past Miga, Quatchi and Sumi).